Tuesday, March 6, 2012

Create Your Own Show-Stopping Style




Even though we are still talking about Angelina’s leg, she wasn’t the only one to strike a pose at the 2012 Oscars.

Actresses decked out in designer gowns dazzled the eye and their hairstyles helped us remember that The Academy Awards is all about star power.

Here are three trends we noticed and how to get your humdrum locks to look Hollywood glamorous:

Old World Wow
Some actresses, notably Penelope Cruz and surprisingly young Miley Cyrus showed off ‘dos that wouldn’t have been out of place in the ‘30’s or ‘40’s when Harlow’s platinum curls lit up the screen.

Penelope Cruz went with a subdued roll, very different from the usual bed-tousled look she usually sports, for where her long hair looks uncombed and sexy. The understated roll is reminiscent of a young Grace Kelly.

Here’s how to get the look:
  • Start with dry hair and a small amount of voluminizing mousse, like Argan Oil Voluminizing Mouse at the roots.
  • To give hair texture and curl, set Hair in steam hot rollers, rolling hair straight back from the head. Use smaller rollers in the back to give a tighter curl and then pin hair underneath to achieve the bob.
  • Mist with Iden Fast-Drying Hair Spray With Bee Propolisand then back comb and tease at the root. Brush out finger waves into place and set with White Sands as a finishing spray.

Miley Cyrus achieved a grown up star look by having her long hair cut into asymmetrical lengths, and parting the hair slightly to the side. Volume mousse was used at the crown before blow-drying the top smooth, barrel rolling individual segments with steam rollers, teasing under the left side curls for volume and pinning the right side curls behind her ears to show off some fabulous dangling earrings. Finally, the curls were sprayed with a sure hold finishing spray like Aestlance Super Spray.

Bodacious Buns
Buns were another trend seen often on this year’s red carpet…with young Emma Stone and funny woman Tina Fey taking home the honors. Both began with a ponytail, though Emma Stone's twisted bun had a deep side part. For anti-frizz, her stylist would have used a product like Chromastics Serum that also brings out hair’s shine. The ponytail was then separated into five sections, with each wrapped loosely around the base of the ponytail and pinned. The bun was finished with extra hold hairspray like Iden Finish and, while duplicating the look, you may want to use a misting of Aestlance Lustre for extra shine.

Tina Fey’s beautiful bun began with voluminizing mousse like Aestlance Foam being worked through hair and drying the hair upside down for maximum volume and texture. Hair was then finger-coaxed into a loose ponytail and pinned under, then secured with extra hold hairspray. Such a deceptively simple style drew attention to Tina’s beautiful face.

Rooney Mara’s severe bun was created much the same, except hair was drawn flat against the head and tightly bound into a ponytail before a severe bun was created, the better to accompany her truly dramatic straight cut bangs.

The other hairstyle trend was Side Swept Hair, shown off by George Clooney’s Goddess, Stacy Keibler.

Her golden waves were side parted with the right side, a bit of lift applied to the crown with mousse while drying, and then her hair was drawn back on the right side (depending on your hair’s texture, you may have to secure it with a hidden pin), pulled over the left shoulder and gently curled at the end’s with an iron. Holding spray that doesn’t add stiffness is vital to this look

Taking time and care to craft a hairstyle (instead of leaving your hair loose and flowing) seems to be the rage this year. Why not create your own Oscar award-winning look for your upcoming occasion? Make an appointment at Believe and we’ll show you how.

Sunday, February 26, 2012

Scalp Massage: The Magic Touch


Some things in life should be indulged in as often as possible: Afternoon naps, molten chocolate lava cake, fragrant bubble baths, the sound of baby laughter and scalp massages.

At Believe, we know about the healing power of the human touch, which is why we not only give a short massage every time we shampoo your hair, but are happy to provide longer scalp massages with aromatherapy oils and conditioning products like Aestlance Oil Complex..

Besides feeling absolutely wonderful (try it on your partner after a hard day of work or your child after a big test and you'll see what we mean), scalp massage has plenty of other benefits.

Here are just a few of the wonderful thing a good scalp massage provides:
  • Improves blood circulation (a stress-constricted scalp blocks blood flow to hair roots).
  • Provides deep relaxation of not just the scalp but the whole body loosens up.
  • Builds stronger hair roots which helps to encourage new growth and aid in stopping hair loss.
  • Protects from environmental toxins as massage strengthens the hair's follicles.
  • Adds moisture to the hair and conditioning to the scalp, enhancing hair's texture and diminishing breakage and split ends.
  • Increases shine and body to hair.
  • Speeds up replenishment of hair's natural oils after a dry winter or sunburnt summer.
  • Moves those natural oils (sebum) to the ends of hair without potentially harmful over-brushing.
  • Helps discourage dandruff, eczema and flaky, itchy scalps.
  • Lifts the spirits and gets rid of depression, insomnia and stress.
  • Regulates the thyroid and may help balance body temperature.
  • Adds a glow to your facial complexion.
  • Eliminates chronic headaches and even migraines.
  • Minimizes chronic eye strain by helping your eyes relax.

Scalp massage is also credited with increasing mental clarity and making you more creative! Now confess, your shoulders felt a bit more relaxed just reading this...so don't wait. Call us at Believe and make an appointment for a scalp massage. We can't wait to run our fingers through your hair.

Sunday, February 19, 2012

Achoo! Believe Looks At Allergies and Your Scalp


If you hate winter, you probably are in Seventh Heaven about now. We seem have missed the Snowmageddons of year's past and Spring, it seems, is right around the corner. But one of those harbingers of Spring has come a little early and you may be suffering already.

With the unusually warm winter, flowers may be showing up in your yard and trees are already starting to bud. Along with all this beauty comes pollen and, if you suffer from pollen allergies, you may already have felt the itchy eyes and stuff nose or...even worse, the pollen may trigger eczema of the scalp.

Eczema is a group of chronic skin disorders that affect the hands, scalp, face, back of the neck, and skin creases of the elbows and knees. It can run in families, but it may occur for no known reason or may be caused by an allergic reaction to certain foods, clothing, lotions, soaps, plants, topical medications or yes, pollen.

Signs and symptoms of eczema may include itching, small bumps that look like blisters, and thickened and scaly skin and when eczema is found on your scalp (and may be hidden by your hair), the flakes may fall and look like a bad case of dandruff.

Here's a few things you can do to cut down on the pollen and treat the eczema (without running to the doctor):
  • Keep the windows of your house and car closed.
  • Eat foods (or take supplements) rich in Vitamin C, a natural antihistamine.
  • Take off your clothes outside of your bedroom before turning in for the night.
  • Wash your hair before putting your head on the pillow (or failing that, at least wipe down your hair with a wet cloth.)
  • Use shampoo and conditioner made from natural ingredients (like Aestelance that we sell at Believe.) They are less likely to trigger an attack.
  • Buy some local honey and use it on oatmeal for breakfast and in tea several times a day.
  • Wash your pillowcases often with natural soap (like any of the ZUM line carried at Believe.)
  • Bring your laundry inside. If you hang washing on the line, make sure you hang your washing by mid-morning and bring it in before early evening, otherwise you're importing lots of pollen into your house.
  • Use a natural rinse like apple cider vinegar or Epsom salts. Dilute either one in equal parts of water and wash your scalp and hair with the solution. Leave the solution on for at least 30 minutes. Then, rinse your hair and scalp thoroughly. with cool water. You can do this up to twice a day for a few days until your scalp eczema is gone.
  • A little Vaseline in your nose will trap the pollen and wearing a head scarf or hat on high pollen count days can cut down on an allergic reaction before it happens. (Check http://www.zyrtec.com/for a daily count in our area.)
  • When your scalp is clear, schedule a conditioning treatment at Believe to help restore moisture.
    And if you are in the neighborhood, stop by for one of those cups of tea. At Believewe love you even if you sneezy, itchy and red-eyed.

Tuesday, February 14, 2012

Believe Loves CB's I Hate Perfume


Christopher Brosius is an odd fellow. We admit it. But he is a talented odd fellow. It seems Christopher was born with a natural nose--a rare gift that allows the owner to have a heightened sense of smell that is exactly on target...like a singer with a perfect pitch. He has elevated perfume to an art form. You might say that Believe Beauty Lounge is one of his art galleries, where we showcase his works of art--CB Perfumes.
Christopher considered becoming a scientist when he was a child. We are glad he didn't because we would have missed his innovative scents that have won awards, been featured in museums and are worn by some of the planets most interesting people (which makes his perfumes perfect for Believe customers.)
A natural nose comes in handy if one is a gourmand food taster, a world-class vintner or a legendary perfumer. Christopher Brosius is the latter. His company is named CB I Hate Perfume.
In 1992, Christopher moved back to his parent’s farm in Pennsylvania and, while there, read a life-changing book, “ A Natural History Of The Senses.” The chapter on scent so captivated him; he began making some scents using essential oils. He soon branched out into trying to replicate scents in nature that inspired him…like the smell of freshly turned earth in his garden. He made a perfume that replicated that scent. It was a smash success when it was introduced at a New York department store.
Soon he was creating scents from many things in nature and his next choice, Snow, was also wildly popular.
In 2003, 70 of Christopher’s scents were included in the Cooper Hewitt National Design Museum’s Triennial exhibition. It was the first time that a major art museum recognized that scent was designed.  
Christopher relocated his studio to Williamsburg in Brooklyn, opened the CB I Hate Perfume Gallery, and began trying to capture every possible pleasant scent. 
True, some are scents that have never been seen as perfume scents (like the award-winning Snow) but each helps the wearer discover their own unique expression of self.
Asked to sum up his work in only three words, Christopher said,
"Scent is life.” He continues, “ The sense of smell is our first link to the world around us. It reminds us of what (and who) we love. Smell is perhaps the most complex sense we possess and none of the other senses can touch us so profoundly. Not even music can stir the mind & heart so powerfully.”
With his perfumes, Christopher hopes to help each of us achieve the essence of our individuality. “Scent is always individual,” he says. “Your sense of smell is one of the most unique things about you – more individual than your fingerprints, the shape of your ear, the pattern of your retina. Your sense of smell is one of the most important factors that define you as YOU. The way you respond to any scent is unlike anyone else’s – no one remembers what you do, no one feels what you feel. There is a reason you remember certain scents so fondly. Scent is the record of your own special life – it’s your experience."
No animal-derived ingredients are used in Christopher’s perfume, nor is alcohol used, as he believes it evaporates too quickly. Some of Christopher’s perfumes, using lighter ingredients like citrus and jasmine, do wear off sooner than ones with stronger ingredients like sandalwood or leather, but his perfumes are so concentrated, only a little is needed. (Also because natural ingredients are used, if properly stores, the perfumes don’t lose or change their smells even years later.)
CB I Hate Perfume scents can also be used by either men or women and Christopher encourages layering of scents to create the perfect scent for you.
Christopher sums his work as a perfumer up this way:
“Perfume is an art that shows us who we can be if we dare – an invisible portrait of who we are.”
We are proud to support Christopher in his mission to help each of us recognize how we are totally unique and are delighted to carry CB I Hate Perfume scents at Believe Beauty Lounge. Come and discover your scent at Believe

Monday, February 6, 2012

Let It Glow, Let It Glow, Let It Glow


True, it has been warmer than usual this winter (the second warmest since they started keeping weather records, we're told) but it hasn't been warm enough to hit the beach and keep up that lovely bronze color you sport in the summertime. If you're like most of us, about now you are beginning to resemble Casper The Friendly Ghost.

To add insult to injury, it has been just cold enough to demand the heat go on and, here in the Northeast, that means overheated rooms and dry (sometimes peeling) skin. Pale and flaky—not a good look for anyone.

Not to worry, here at Believe we have the perfect answer: Dr. Dennis Gross' Skincare Alpha Beta® Glow Pads—quite a mouthful, but then they pack quite a wallop. In one single step, these presoaked towelettes exfoliates that dry flaky skin, tightens your pores, gets rid of blackheads and leaves behind a golden streak-free glow (that even helps fade existing sunspots!) That's quite a list of talents for one little pad—but it works. This anti-aging self-tanner contains Active Vitamin D (the sunshine vitamin), Microencapsulated DHA, and Soy Proteins that delivers color deep into skin to prevent fading through surface exfoliation.

Alpa and Beta Hydroxy Acids transform your skin from that dull winter texture to that radiant and glowing skin we all associate with summertime. This miracle product can even save money by cutting down on your need for foundation and concealer. Check out some before and after photos here: http://www/dgskinccare.com/pdf/glow_pad_information.pdf

The Alpha & Beta Glow Pad are odorless, streak-free and packaged for ease of use at home. One swipe gives you glowing, customized color. Increase the numbers of swipes to make the glow an even deeper color. (Wash your hands after using or else your palms will glow like they just got back from the Bahamas.)

With AHA's and potent antioxidants, your skin gets younger-looking all the while people will be wondering when you found time to take that Caribbean vacation. Let them wonder. It will be our little secret.

Come into Believe now and get an Alpha Beta Glow Pad for free to try out. We are sure you are going to love this product (and we know it is going to love your skin.)



Tuesday, January 31, 2012

Eyelash Safety First At Believe


According to an article recently published in The Chicago Tribune, growing longer eyelashes by using pharmaceuticals might be downright dangerous.
Latisse®, for example, a drug that can treat the (new) medical condition "inadequate eyelashes," has a few unpleasant side effects. It may grow excessive hair in places you don't want (or expect). It could turn your blue eyes brown. It could darken your lower eyelids, giving your raccoon eyes. And it might make your eyes red and itchy.
So for about $100 a month, you get longer eyelashes (at least till you stop using the drug) but unless lost your eyelashes from chemotherapy, Latisse may not be worth the risk of its side effects.
Commercials aimed at a general audience make the product seem more like make-up than a powerful prescription drug, Consumer Reports associate editor Jamie Kopf Hirsh wrote in Adwatch.
The Food and Drug Administration warned the manufacturer, Allergan, that promotional materials on the drug’s Web site omitted or minimized certain risks.
 
"The Latisse commercial embodies pretty much everything that’s wrong with direct-to-consumer advertising," Kopf Hirsh wrote.
Hirsh doesn't just mean using celebrities such as Brooke Shields to sell prescription drugs, or manufacturing a need by "taking a legitimate medical condition and broadening its definition to the point where it could apply to almost anyone." The commercials also downplay dangers while promoting the drugs as lifestyle enhancers.
Kopf Hirsh wrote, "Unlike other consumer products, like refrigerators or toasters, drugs have side effects—sometimes nasty ones."
In his article "Lashing out at Latisse"science blogger Abel Pharmboy  points out that the drugs used for eyelash enhancement have a very good purpose for being—they help lower the interocular pressure in the eyes of glaucoma patients.

The FDA does not recognize "cosmeceuticals" as a product class but stepped in because cosmetics companies were selling unapproved drugs. About the same time, Allergan, manufacturer of the Lumigan brand of bimatoprost, sought approval for a product called Latisse, comprised of the same compound, but applied to the eyelash line with a sterile brush rather than into the eyes as ophthalmic drops. The FDA regulates this latter product because it was approved to treat hypotrichosis, the lack or paucity of eyelashes.

Nevertheless, it was clearly being sold as a cosmetic, judging, if from nothing else, that their advertisement used Brooke Shields.

In the FDA's ongoing surveillance of promotional claims for approved drugs, Allergan received a warning letter from the agency in 2009 citing several offenses. It appears that the company was judged to have underemphasized the risks of the drug in changing iris color, causing darkening of the eyelash line, or in growing hair on other parts of the skin where the drug might be accidentally applied.
The company does appear to have responded to the FDA letter. The following text is now displayed prominently at the bottom of the Latisse.com:
Important Safety Information
If you are using prescription products for lowering eye pressure or have a history of eye pressure problems, only use LATISSE® under close doctor supervision. May cause eyelid skin darkening which may be reversible, and there is potential for increased brown iris pigmentation which is likely to be permanent. There is a potential for hair growth to occur in areas where LATISSE® solution comes in repeated contact with skin surfaces. If you develop or experience any eye problems or have eye surgery, consult your doctor immediately about continued use of LATISSE®. The most common side effects after using LATISSE® solution are an itching sensation in the eyes and/or eye redness.
If all of this sounds a little scary to you (it does to us), please consider a safer route to gorgeous lashes that we offer here at Believeeyelash tinting.

Vegetable-based dye (black, brown, blue, gray or a combo to suit your complexion) is used to make your pale lashes dark and bold. A patch test is performed to make sure you have no allergies. When that is done, upper and lower lashes both are painted (this takes about 15 minutes), then the dye sets (penetrating for about five minutes).

When the dye is washed away--voila! Darker lashes!

The color lasts for 3-5 weeks and means you'll have glamorous eyes around the clock. If you have light lashes, not a minute to spare in the morning or an active lifestyle (skiing or snowboarding anyone?) lash tinting is perfect for you. Best of all, it is safe (even for contact lens wearers.) After getting your lashes tinted, say goodbye to streaks, smears, or raccoon eyes.

Give us a call at Believe to set up an appointment for lash tinting (or we’ll be happy to add on the service to your next hair appointment). Get perfect lashes to frame those windows of your soul.
 

Tuesday, January 24, 2012

Glaze or Gloss: Believe Helps You Shine


The exhausting holidays are behind us. You are back to your stress-filled job. Even winter—with its cold winds and overheated rooms--has finally made an appearance and your hair shows all the changes. It may be getting dry and brittle, but most of all, it is getting dull. What to do to bring out the shine? Try a gloss or a glaze.

There is a difference between the two (though some companies use the terms interchangeably on their products). A gloss sinks into your hair's cuticle and adds shine and can add color. (Glosses can also help correct a bad highlighting job). A gloss is more permanent than a glaze since it absorbs into the cuticle of the hair shaft, lasting two-four weeks.

A glaze coats the top of your hair –the shaft itself—with shine (like glazing a donut) and is semi-permanent, lasting about two weeks.

If you want to put a shine on your hair, a clear glaze will do the trick. But if you want to jazz up your color or highlights, go for a gloss.

We offer both at Believe and they are color products we “believe” in like Chromastics.

First we wash your hair with a Chromastics Clarifying Shampoo to prepare the hair and give you a heavenly scalp massage to help release your natural oils and rehydrate your hair (and refresh your soul). After the glaze is shampooed out, a moisturizing conditioner like Agadir Moisture Masque will be applied, left to sink into your hair's cuticle and then rinsed well.

Then it is time to apply the gloss or glaze, both of which are applied just like conditioner, from scalp to ends and left to work its magic for 10-20 minutes (Some products are even heat-activated) and then rinsed out.

Both glazes and glosses help colored hair retain its vibrant color and can even be used as subtle highlights in dark hair, making your hair “shimmer” underneath lights. If you have light-brown (or mousey brown) hair, a red glaze can bring about fabulous results. The glaze will not only bring depth and highlights to your hair, but your hair will shine copper under lights or in the sunlight.

The use of color-protecting shampoos and conditioner like Semi Di Lino Color Protection at home will make the effects of the glaze last longer. These products are 20% of this week at Believe.

Glazes are FREE this week at Believe when you book an appointment to get Single Process Highlights and a Cut, so make an appointment and come in to see how adding shine to your hair can help add a little spring to your step during the dreary winter months.





Sunday, January 15, 2012

What’s The Buzz at Believe?



Products Spotlight: Iden International Products


We knew bees were hardworking, worked well as a team and produced some of the sweetest stuff on the planet—honey—but did you know bees are great health practitioners too?

Honey bees produce “Bee Proposis” which contain phytotonizides, a substance comprised of natural immunity factors which help protect their hive from bacteria, infection and decay. This same substance can be used to internally stimulate the human body and give it natural resistance to disease (as it is a natural antibiotic.)

Iden’s line of natural hair and scalp therapy products make use of those protective and nourishing properties supplied by Bee Proposis (thanks to our yellow and black buddies), combine them with Vitamins A, B complex and a host of herbal additions to promote healthy hair, scalp and skin. Iden, committed to using only the safest ingredients with proven benefits, makes use of the natural antioxidants and antibacterial qualities of these ingredients to restore, heal and protect.

Besides Bee Propolis, which also provides natural sun and UV protection, Iden products also contain:
  • Aloe Vera- Native to the Arabian peninsula. Naturally soothes skin irritation and reduces inflammation.
  • Apricot Kernel-High in vitamins E and B17. Contains omega 6 and omega 9 fatty acids.Naturally softens and moisturizes.
  • Birch Bark-A botanical source of betulin, a natural anti-inflammatory. Traditionally used to treat skin irritation.
  • Black Currant-Rich source of gamma-linolenic acid, a very rare essential fatty acid. Also high in vitamin C.
  • Borage-Herb originated in Syria. A botanical source of gamma-lioleic, oleic and palmitic omega acids.
  • Carrot Seed-Botanical source of vitamin A and antioxidants to protect hair and skin.
  • Chitosan-Naturally derived polysaccharide compound. Locks in moisture for all-day hydration.
  • Copaiba-Native to the Amazon rainforest. A botanical source for anti-inflammatory and antiseptic properties.
  • Evening Primrose-Helps soothe skin irritations. Contains high levels of gamma-linolenic and hydrating properties.
  • Flax Seed-Consists of approximately 55% alpha-linolenic acid and is the most widely-known source of omega 3.
  • Grape Seed-Rich source of bioflavonoid, a powerful antioxidant. Natural emollient for hair and skin.
  • Hemp Seed-Contains proteins and amino acids.Helps strengthen, and increases elasticity and volume.
  • Jojoba-Similar to scalp's natural oil. Acts as a natural humectant and locks in moisture.
  • Marigold-Naturally soothes skin irritation. A rich source of flavonoids and antioxidants to protect the skin.
  • Olive Fruit-High in antioxidants and vitamin E. Moisturizes and nourishes dry hair and skin.
  • Perilla-Edible herb of the mint family. Botanical source of alpha-linolenic acids rich in vitamins and nutrients.
  • Pomegranate- Native to the Himalayas. Contains natural antioxidant properties to protect hair and skin.
  • Tea Tree-A potent antiseptic native to the Northeast coast of Australia. Traditionally used to treat dandruff/scalp conditions.
  • Wheat Protein-Naturally moisturizes, strengthens and repairs hair. Adds body and fullness.

Iden offers an entire family of products and we carry many at Believe:
Daily Therapy offers maintenance for healthy hair and scalp. Bee propolis provides nutritional balance, and protects the hair and
scalp from daily environmental stresses and damage.
Hair Therapy focuses on nourishing and reconstruction of dry, brittle and damaged hair. Bee propolis delivers and abundance of amino acids and vitamins to revitalize nutrient-depleted hair.
Scalp Therapy offers a gentle and natural approach to scalp care and treatment, focusing on hair loss and thinning, and scalp issue like
dandruff. Bee propolis' natural antiseptic properties help to combat problematic scalp conditions.
Style Therapy offers a complete range of innovative styling products. Bee propolis provides natural antioxidants, UV & thermal protection to prolong hair color and guard against environmental stresses.
Skin Therapy is the natural remedy for dry, irritated skin. Bee propolis soothes irritation and its natural antiseptic properties help speed
healing. Daily use renews and protects sensitive skin.
Spa Therapy envelopes your senses with luxurious aromatherapy while anti-aging and energizing botanical complexes restore and strengthen your hair and skin.

We will be writing about these products often and will be delighted to recommend the one we know will be perfect for you. Come into Believe today for a free consultation. We’d love to see you.

Sunday, January 8, 2012

Static Electricity: Avoid Getting Zapped This Winter



Winter is here (though in some places in the country, you wouldn’t know it) and with it comes dry air, overheated houses and the (literally) pain known as static electricity. Our hair stands straight up, our clothes stick in places we’d rather they not, and when we touch a doorknob, we get zapped.

There are ways to cut down on the nuisance, but first a quick look back to grade school science and what causes static electricity?

Atoms make up all physical objects and have inside of them electrons, protons and neutrons. Electrons carry a negative charge, protons carry a positive charge and neutrons are (as their name indicates) neutral. Opposite charges attract each other (just like some men and women we know) and like charges repeal each other. If all the charges are balanced, they become neutral.

Static electricity indicates that the charges are unbalanced and they build up on the surface of an article until they are discharged. One way that happens is by rubbing of certain materials against another. That action can transfer the charges --like if you rub your boot on a carpet, the extra electrons collect on your body, waiting to be released, say when you touch your doorknob or cat—then zap! You get shocked.

A cool way to demonstrate the attraction part of the principle (and amaze young kids) is to start a very thin stream of water flowing from a faucet. Run a plastic comb through your clean hair 10 times and bring the comb (slowly) close to the flowing water without actually touching it. The stream of water will bend towards the comb—just like magic.

Taking off your hat in the winter often causes your hair to stand straight up. Electrons get transferred from the hat to your hair and since objects with the same charge repel each other, your hairs are trying to back away from each other—that’s why your hair stands on end.

Okay, so now you know why static electricity happens, but what to do about it?
  • Dry hair and skin adds to the problem. Come into Believe for a deep conditioning treatment at least once a month during this season when we are all heating our homes and offices.
  • Use a daily conditioner like Iden Treatment to keep moisture in your hair. (Aestelance Butter can even be used on your dry skin—another catalyst for static electricity.)
  • For a mid-winter treat, try a cup of heavy cream mixed with a teaspoon of lavender oil (tucked in a shower cap) as an overnight treatment.
  • Switch from using plastic hair brushes to ones with natural bristles (we have a great selection at Believe.
  • You may even want to spray a little anti-static spray on your hair brush before you blow dry (you can use the same spray on your clothes) like Aromatic Lotion Anti-Static Spray by Aestelance.
  • In a pinch, wipe your hair (and the front and back of your panty hose) with a fabric softener dryer sheet.
  • High quality hair sprays and gels like Iden Finish Spray and Hydrogel which we stock at Believe will help cut down on the problem.
  • When it comes to your clothes—only dry them about 90% and then hang to dry.
  • Sort natural materials from synthetics in your dryer or consider drying the synthetics entirely on a clothes rack.
  • Try using vinegar in the rinse (the smell wears off as the clothes dry) but don’t mix it with bleach, else you might keel over from the fumes!)
Be sure to book that conditioning treatment at Believe right now to help make sure that your winter isn’t a hair-raising one.


Tuesday, January 3, 2012

Bobbing Into The New Year With Believe



It was the Roaring Twenties when the bob first made its appearance. Young flappers shortened both their skirts to their knees and their hair to chin length and declared their freedom from a lot of other rules, too. (Thanks to our grandmothers, we said goodbye to corsets and to asking our men to give us our opinions. We claimed the rights to our own bodies and the vote. We broke free of the drawing rooms and began to demand our place in the boardroom. The bob hairstyle went perfectly with our new freedoms and so it is today. Busier than ever, with jobs and family responsibilities weighing heavily upon us, the sleek, elegant and easy bob is turning up everywhere and may be the perfect hairstyle for 2012.

Bobs can be cut with straight or side parts, to ear or chin length or even longer, can be worn sleek or curly, sharply angled or asymmetrical, with or without bangs, ear length or much longer, the bob style haircut has stood the test of time and is here to stay. Bobs are easy-to-manage, as they can be washed, dried and styled in minutes and you are out the door, looking fabulous.
Chin Length Bobs

Cutting the hair off at the jaw, giving you a chin length bob allows your Believe stylist to make you look downright sophisticated. Thus bob may be slightly shorter in the back with subtle layers and bangs can fringe your forehead. (Remember, sideswipe bangs make full faces look slimmer and longer.) Or your Believe stylist can cuts the layers evenly all around or be fuller at the top and narrower at the ends. If you’ve got an unlined forehead (whether naturally or with a little "help”, you can show it off with your hair parted in the middle and no bangs obscuring your noble brow.


Short Bobs
If you hair is flyaway, baby fine or even thinning, a short bob can create the illusion of fullness. Your Believe stylist will cut layers into a blunt style, actually “stacking” the layers to make your hair look more full-bodied and voluminous. Not quite reaching the jawline, short bobs can even be slightly shorter in the back and you can choose bangs on your forehead. If you want to divert attention from your fuller face, ask you stylist to sweep your bangs to the side. 

Long Bobs
If you are taking the plunge from long hair to a short bob, consider this a safe way station along the way. Bobs cut longer than your chin can ease you into shorter hair without you dying of shock and look great on round or oval faces as they lengthen the look of your face.
Angled Bobs
Angle Bobs are great as we get older and for those with thicker hair. The look softens the aging face and is perfect for people with thicker hair. Your Believe stylist will cut your hair to the jaw and tapered it in layers. If such textured layers are stacked in the back, this style will even help solve a fullness problem.
Wavy Bobs
Although the Believe stylist will cut your bob evenly all around your head, you can add waves and curls for variety or, if Mother Nature gave you them naturally, you’ll find this look basically maintenance-free.
Other Types Of Bobs

Highlighted bobs can accentuate different portions of your hair by the virtue of using several different color highlights. Spiky bobs can be cut very short in the back and have a fringed neckline to soften things up. For an Edgier bob, your Believe stylist will make edgy uneven cuts to help bring out the rock star in you. Or try bangs cut straight across your eyebrows for that Cleopatra look (it worked for Elizabeth Taylor) and if you are feeling a little Mad Men, you can always flip the ends of your new bob outward (Shades of Doris Day.) Come into Believe and we’ll get you some products to help your “do” stay done like Volume by Aestlance, La Brasiliana Ricci for texture or Butter by Aestelance for a smooth sleek finish.

If you are unsure which bob is for you, stop by Believe and we will consult with you about the shape of your face and which bob will set it off perfectly, so you can step into 2012 looking sexy and sassy. Nobody’s going to mess with you this year! (Again, Happy New Year from all of us at Believe.)

Monday, December 26, 2011

Some Suggested Resolutions From Believe

Every year at the time, we are bombarded with talk of New Year's Resolutions. People fervently vow to lose 30 pounds or run 10 miles daily or a host of other things overwhelmingly abandoned, studies show, by February 15th.

So instead of setting unrealistic physical goals, we at Believe are trying to work on our spiritual sides and make resolutions we really can work on daily throughout the year—no matter if we're facing down another piece of pizza or if a blizzard gets in the way of our jogging. These resolutions can help remake us from the only place that truly matters---from the inside out. Perhaps you'd care to join us in giving a few of these resolutions a go?
  1. Stop That Voice In Your Head: The one that tells you that you can't...Can't lose the weight, get the job, find the lover, face the fear. Even if you have to say “No!” or “Stop!” out loud when the negative thoughts come back. (This makes you look less like a crazy person now that Bluetooth phones make talking to yourself respectable.) Then fill in that verbal space you've just created with a positive mental voice saying “”Go for it”, “One step at a time” or “Give it a shot.”
  2. Realize You Can Do Anything For A Short Time: If you feel overwhelmed by the resolution to quit smoking or whatever you are finding difficult, use my mother's expression: “You can do anything for 24 hours. Hell, you could even be in prison for that long.” Break time into more manageable sections. Put off having that cigarette or eating that piece of pie for the next two hours, and then two more...It's like stringing pearls on a necklace.
  3. Respond Don't React: Resolve this year that you will stop for at least a beat (preferably a day) and consider what you should do or say when faced with an alarming situation. Take a breath. Take another. Tell people you want some time to think things over. If it's an argument you are dying to have with someone, write down what you want to say, put the letter in a drawer for 72 hours and then take it out to see if you still want to say those things—or say them in that way. Remember, you never have to take back words unsaid.
  4. Quit Worrying So Much: Worry never does anything except sap your energy, make you irritable and affect your sleep patterns. Every time a worry floats into your mind, stop it in its tracks and ask yourself if there is anything you can do about it now. If not, take a page from Scarlett O'Hara and resolve to think about it tomorrow. Legitimate planning for the future is okay (but no cheating on yourself. You know the difference between planning and worry.)
  5. Don't “Should” On Yourself: There really is nothing you can do about spilt milk. Spending time saying to yourself, “I should have...” about any past event is a waste of time. Just put a bookmark on the behavior and don't do it that way next time.
  6. Practice Kindness: Treat everybody you encounter with consideration—not just people your friends and family. Ask co-workers how you can help them. Offer your arm to help push a wheelchair or hold a door open for someone elderly you encounter at the mall. Go meet the mail delivery person so he or she doesn't have to take the walk to your front door to deliver that package. Let someone in front of you in rush hour traffic. Stop interrupting everyone's sentences.
  7. Learn To Receive Graciously: From a compliment on your blouse to an offer to help you finish addressing those envelopes for your synagogue, don't backtalk (“Oh this old thing? It's a rag” or “Nah, I'll do it myself”). Thank the person offering you the compliment and take the assistance. It makes people happy to help you. Let them.
  8. Resolve To Be Happy: At least for a part of every day in 2012, be happy. Step outside to smell the air. Go watch the Halloween parade, even if you don't have kids. Have lunch at the botanical garden. Volunteer to read at the local nursing home. Stretch your spirit in some way. Weed people, places and things that bring you down out of your life this year. Fill your life with uplifting things. Make sure you are one of those uplifting things for other people.
  9. Be Good To Yourself: Take some time to meditate on the things in your life for which you are thankful (a Zum soy candle is the perfect accompaniment to this quality time with yourself). Treat yourself to a scalp massage and conditioning treatment after the hectic holidays. Take turns giving your partner a weekly massage (Zum Body Butters are fabulous for this.) Reinvent yourself this year: Let's try a new cut or color or both or add an extension or feather for fun (you can never have too much of that). Fill your shelves with wonderful products for your hair and skin to make 2012 a comfortable year for your outsides, too. (Come into Believe and let us make some suggestions.)
We, at Believe, hope you have a new year filled with health, prosperity, joy and many blessings. Thank you for letting us share your 2012 with you!

Saturday, December 24, 2011

Wishing you and yours...

A joyous holiday season!
We are closed Christmas Eve and Christmas Day, but will be back on the 27th to get you looking even more beautiful for those New Year's parties.
Also, next week, we'll be posting a blog about some New Year's Resolutions that are a little different than the ordinary.
Till then, have fun with your family and friends and remember to love one another...all year 'round.
XXXXXXXX
Lisa and the staff at Believe