Tuesday, March 15, 2011

GIELLA Keep Your Cuticles In Tip Top Shape

This week, we are delighted to welcome a guest blogger and a leading light in the world of beauty--the founder of GIELLA Custom Blend Cosmetics herself...Giella Poblocki. Giella will be hosting several blogs during the year since we carry her fabulous products here at Believe) where they are always a customer favorite.


Here's a little bit about Giella herself and then let her introduce you to a new product that takes care of an old problem which crops up this time of year...dry cuticles:

After graduating with high honors from the Fashion Institute of Technology in New York, Giella began her career in the fashion and beauty business.  

“My experience is quite varied – make-up artist, fashion stylist, personal shopper, image consultant, retail manager, cosmetic product developer  – all of which helped prepare me for my current position where I use a combination of all those skills,”  she says.

Giella has gained a loyal following of clients by hosting seminars and providing private lessons to teach people how to adapt new colors, trends, and products to their lifestyle. Giella is dedicated to completely satisfying a woman’s beauty needs. As a color, makeup, and beauty advisor, she looks at each individual objectively, recognizing that each woman is uniquely different. She does not propose to limit a customer’s choices, but rather to aid her in creating customized palettes and products based on her personal traits. 

Giella also does not believe in animal testing and all of her products are cruelty-free. She stands behind her products as being the finest in quality, texture and shade selections.  All GIELLA products are non-comedogenic, fragrance-free, and allergy-free. Giella is also an active member of the National Association for Female Executives and has completed her Masters in Business Administration with a concentration in Marketing.

Beauty and brains--a winning combination--and she put those smarts to work when she developed GIELLA’s Custom Blend Cuticle Clicks. 

Let Giella herself introduce the product:

You know one of the basic rules for achieving and maintaining a healthy nail begins with a well cared for cuticle, however you don’t tend to them as you should. Every visit to the manicurist begins with her scolding you about your ragged cuticles. But now you can hush her up and have gorgeous nails with GIELLA’s NEW Custom Cuticle Clicks, a portable cuticle oil pen that can be customized to keep your cuticles soft and smooth and your nails healthy and strong.

GIELLA’s Custom Blend Cuticle Clicks are slim wands with a brush-tip applicator that you can have filled with your own personal cuticle oil blend depending on your nail care needs. With a simple “click” or turn of the wand’s rotating handle, a smooth flow of oil is dispersed through the brush, letting you paint it onto your nail and the surrounding cuticle. This will allow for a moisturized cuticle and a healthy nail bed.

Choose from four cuticle oil varieties that can be mixed and matched or used on their own:
·        Kukui Oil – A Hawaiian plant oil that is high in essential fatty acids that aid in maintaining healthy skin. It is light and non-greasy and is easily absorbed by the skin. This tropical oil is great for strengthening the bond between the upper and lower nail plates, producing a healthy, flexible nail.
·        Avocado Oil – An intensive healing and skin nourishing oil that contains vitamins A, D, E and K. This oil deeply penetrates the skin’s surface and is great for softening seriously dry cuticles and nails.
·        Grapeseed Oil – A lightweight, silky moisturizer that is easily absorbed into the skin and contains a high value of essential fatty acids that aid in maintaining healthy skin. This oil is a great choice for those with nut allergies.
·        Tea Tree Oil – An antibacterial oil that is good for treating nail fungus.

Just as slim as a tube of mascara, easy to use, and with no messy spills to worry about, GIELLA’s Custom Cuticle Clicks will easily fit into your makeup case, allowing you to care for your cuticles whenever the mood hits you.

Thanks to Giella for informing us all about this great new product. All of us at Believe are always happy to let our customers know about Giella's wonderful line and to offer solutions to real life problems (like winter-dry cuticles). Stop by and try GIELLA's Custom Cuticle Clicks today.