Monday, April 9, 2012

Spring Runway Hair & Makeup Trends


Spring not only brings out some gorgeous flowers, but the best of beauty at Spring Fashion Week. We grabbed a few of the hair and makeup trends from the runway to help you stay ahead of the pack.

I Just Got Out Of The Shower Hair
From Alexander Wang's sporty strands to Cushnie et Ochs slicked back seal hair, glistening hair (even the truly wet look) dominated the runway.
To get Wang's sexy strands, section hair and apply a lot of Agadir voluminizing mousse to damp hair and work it through from roots to ends. Make a (messy) center part and blow dry the hair rough to a little less than fully dry. Then soak strands with with Argan oil to give the hair a high shine.

Flat and shiny hair was shown by Ruffian using flat ironed hair, which was then pulled it back into an equestrian-inspired braid and sealed with Aestelance Lustre for a mirror-like shine.

For a little less wet look, brush back your blown dry hair into which you've worked Aestelance Foam for a soft hold, paying strict attention to the crown. Give a blast to the hairline with a blow dryer and give the ends a quick pass with a flatiron.
The dewy texture works well for this year's version of sexy bedhead. The Proenza Schouler models had their hair misted with a wave spray like White Sands, then strands were backcombed with spray wax before being pulled into a messy knot (with some pieces left to roam free). Jill Stuart's models went one step further, letting their hair blow in the breeze by wrapping big sections of lightly moussed dry hair around a curling iron and then quickly released. The next morning, their hair went unwashed and just spritzed with a conditioner like Aestelance Revitalize mixed with a little water, scrunched and off they went. The stylist on the runway, Odile Gilbert says this treatment nourishes hair and makes it smell good without weighing it down. At Believe, we've got to agree.
Calvin Klein stuck to the pure and natural look he always favors by having his models' hair lightly sprayed (we recommend Aestelance Super Spray) and then a one-inch curling iron was used to create a slight bend in the loose hair (almost looking as though the curve were an illusion).

Barely There To Blast Off Makeup
Makeup went a little schizo, veering between an almost bare, nothing there fresh look to hot neon and shades-of-Twiggy eye makeup.

Maybelline makeup artist Charlotte Willner’s three-step makeup look started with FIT Me foundation and a little pressed powder for the base, then added a deep rose blush where you naturally blush (cheeks and even a little on the temples). A clear balm was used on eyelids and lips just to bring out the shine (Aestalance body butter would work well here.)

Tommy Hilfiger even went one step further and ditched mascara all together! MAC's makeup artist used neutral Havana eyeshadow all over the lid and black eyeliner in a thin line to bring subtle attention to the eyes of the Hilfiger models.
There was nothing subtle about the neon trend seen everywhere at Fashion Week. Whether it is fuchsia, turquoise or electric orange nails, pump up the volume like the pros: Start with a white opaque polish and then top with your bright shade. Or top a true red lipstick (creamy so it won't cake) with neon orange eye shadow powder for a kiss me-or-else mouth (your teeth will dazzle with these bright shades, too.)

Mod makeup from the Swinging 60's ruled the day at Erin Fetherston. Her seriously smudged charcoal eyes were made even more dramatic by the peachy pink lips, and her models sported side ponytails teased at the crown. Shades of Carnaby Street!

Pony Up
Side ponytails were the only type of tails seen on the runway, though. New ponytails made a showing also with Monique Lhuillier going for gloss and bounce. Hair was treated with an architectural product like Aestelance Butter to get a sleek look through the crown. Sections were then teased with both fine and thick bristles (we have just the brush to replicate this here at Believe). The crown and ponytail were then brushed for a smooth look and voila --voluminous and bouncy hair without using extensions.  


One of our favorite runway looks was created by Michael Kors--the Fishtail Braid, featuring a sleek center part on top and dry texture on the bottom. The Hair was divided into two sections and leather shoe laces were woven through the length to create two separate fishtail braids that were tied together at the ends.
Marc Jacobs created a playful pony with a bump. Hair was swept back high and off the face with no part. The ponytail was flipped forward and pinned two inches from he base with a thin clip. The pony was then flipped back down toward the nape of the neck and secured with a second clip.
New tails also made a showing also with Monique Lhuillier going for gloss and bounce. Hair was treated with an architectural product like Chromastics Tri Organic Molding Cream to get a sleek look through the crown. Sections were then teased with both fine and thick bristles (we have just the brush to replicate this here at Believe). The crown and ponytail were then brushed for a smooth look and voila --voluminous and bouncy hair without using extensions.

At Believe we'll be happy to help you try out these fresh new trends. Just give us a call at 
914-747-0778 and let us help put a little Spring in your step.