Our mothers used to sing us a nursery rhyme that read, “The North winds will blow and we shall have snow, and what will poor robin do then? She'll sit in a barn to keep herself warm with her head tucked under her wing.”
The rhyme kept running through our heads as we watched the unbelievable Halloween snow! But it wasn't just our heads we wanted to tuck away...it was our hair. We at Believe know what those cold winds (and the overheated places we go to get away from them) can do to our hair—dry it right out until it feels (and sometimes looks) like straw in poor robin's barn. That's why we stock products from Agadir International—which contain a miracle substance known as Argan Oil.
Argan Oil comes from the fruits of the native Moroccan Argan tree (Argania Spinosa). Each tree can live up to two centuries! Since getting the oil is a labor-intensive process usually done by women (all the fruits must be shelled and crushed before the oil can be pressed out of them), the precious Argan Oil is one of the rarest oils in the world. But Moroccan women have long known the secrets of the oil and have used it in skin care (and their diets) for hundreds of years.
The oil is high in essential fatty acids including linoleic acid (omega-6) which stimulate intracellular oxygenation, which helps restore the balance between fats and water content in the cells of your hair—often lost in harsh weather. These fatty acids not only help repair the hair, but protect it also. Adding to the wonderful properties, the oil contains high levels of Vitamin E, which is a powerhouse when it comes to neutralizing free radicals and antioxidants in the hair shaft. This makes the oil perfect for regenerating and nourishing dry hair. Aragan Oil is also high in lipids, including omega 9 oleic acid helping nourish, moisturize and improve hair's elasticity—a real boon when you are constantly taking a hat on and off (which breaks hair). Argan Oil even helps cut down on that annoying hair static we all get in cold weather.
The fruit of the Argan tree (sort of a cross between a walnut and almond) produces an oil that is lightweight and not greasy. It has a very low molecular weight, so it penetrates right into the hair shaft without weighing the hair down. It can, therefore, be left in the hair for continuous conditioning. The result? Healthy, shiny, moisturized hair. Another benefit of using products rich in Argan Oil is that you won't suffer from that itchy, dry scalp that the cooler weather brings. The oil even helps stimulate hair growth and helps with those nasty tangles and split ends, too. Argan Oil has been called the “Wonder of the 21st Century” and we, at Believe, have to agree.
All Agadir products are even on sale this week with 20% off. Stop by Believe and try the products we carry that contain this miracle oil. We've got the whole fabulous line.
Once you do,we're sure you will stop hiding your head under your wing.